a watch created by Kikuo Ibe, who accidentally dropped and broke a watch given to him by his father. That inspired him to create an unbreakable timepiece, leading to the development of the iconic G-Shock. A watch that had to follow a triple ten concept; can survive a 10-meter drop, withstand 10 bars of water pressure, and last for 10 years on a single battery. It eventually exceeded some of these targets… The shock-resistant design was inspired by how a rubber ball absorbs impacts. The first G-Shock watch saw a light in 1983.